Pure Advantage believes that through the adoption of transformative economic strategies based on green growth, the people and businesses of New Zealand will realize a healthier, wealthier future that is more sustainable in every sense.
In 2006, we were first in the world for environmental performance. Now we’re 17th. In 2011, we were first in the world for green economic performance. Now we’re 24th. Visions for infrastructure and investment have fallen short. Innovation is down, productivity is below OECD par, high-tech exports as a percentage of total trade have fallen and climate change performance has been found wanting.